The United States Steel Corporation, more commonly known as U.S. Steel, is an integrated steel producer with major production operations in the United States, Canada, and Central Europe. It was renamed the USX Corporation in 1986, and then changed back to the United States Steel Corporation in 2001. It is currently the world’s 13th largest steel producer.
USX was in the early stages of producing a 500-page book commemorating their 100th anniversary; originally a major publisher was tasked with designing and putting together this celebratory volume. At the last minute, this publisher informed USX that they would not be able to produce the books by the deadline. Having first-hand experience with Jay Einhorn’s skills and reliability, USX approached us to assume the project. At the time, we were producing the company’s annual reports and their corporate newsletter. The president voiced his concern about the impending deadline. With the assistance of internal USX editors, an EMG writer wrote the entire 543-page book. The design team provided graphics and layout, and we secured a new publisher. The book was produced on time, on budget, and with glowing reviews.
Einhorn Media Group has been providing elegant B2B visual communication solutions since 1988.
Our services include print & digital design, 3D illustration, animation, and brand strategy.